A bold and vivid colour palette was used to bring the scenes to life. We worked closely with the client to develop detailed storyboards and scripts to ensure the messaging and style was effective and accurate before fully rendering final animations.
Plexus were so enthused and delighted with the film that it was immediately rolled out to staff and visitors. They also continued the character animation theme into other HSE campaign material, recognising the strong impact and positive feedback from staff and visitors.
By relating our animated character to the audience in such a direct manner, the viewer is able to appreciate instantly that this film is about them and their behaviours, it’s not just a list of emotionless procedures that require to be adhered to, the film is asking the audience to take responsibility for themselves and others, but in an engaging and enjoyable manner.